Oxado

Oxado acts as an two-way aggregator between publishers and advertising networks.

For publishers, it gives them access to multiple advertising networks, picking the best ads among millions coming from thousands of advertisers, based on the topics of each page, the country and language of each visitor, and numerous other parameters. Our technology developed in-house constantly monitors which ads perform best for each page. This means higher click-through rates, and thus higher revenue for publishers.

For advertising networks, it gives them access to tens of thousands of small and medium sites which they are not able to handle directly. Oxado has set up automated and efficient processes for sign up, site validation, ad targeting, fraud detection, billing and payments, and our content matching and fraud detection technologies mean targeted, interested customers for advertisers.

Management

Oxado was founded in June 2005 by Jacques Caron and Laurent Poupet, who have been present in the computers and telecoms business for over 15 years each. They are still the owners and managers of Oxado.

Head office / Research & Development

Oxado SARL
36 avenue Hoche
75008 Paris
France

Support & Operations

Oxado Europe Ltd
Harcourt Center Block 4
Harcourt Road
Dublin 2
Ireland

Technology

Our in-house developed platform uses the following open-source technologies as its foundations:

• FreeBSD
• Apache
• Perl
• mod_perl
• PostgreSQL
• Slony-I
• Pound
• memcached

Milestones

• June 2005: launch of Oxado
• August 2005: over 1000 publishers
• January 2006: over 100 million banners served in a month
• June 2006: over 10 000 publishers
• December 2006: over 20 000 publishers
• January 2007: addition of the Dutch & Australian markets
• February 2007: addition of the Brazilian market
• March 2007: integration of CPA ads for 13 european markets, including Poland, Denmark, Sweden, Norway, Austria and Portugal.
• April 2007: addition of the Mexican market

Facts & Figures

• Over 500 million ads shown every month on over 20 000 sites
• Presence in 19 markets: USA, Canada, United Kingdom, Ireland, France, Belgium, Germany, Spain, Italy, The Netherlands, Portugal, Austria, Poland, Denmark, Sweden, Norway, Mexico, Brazil and Australia.

Investor Relations

Oxado is still fully owned and managed by its two founders, Jacques Caron and Laurent Poupet. It will consider offers for additional funding in order to increase the pace of our development. Interested parties should use this contact form.

Job opportunities

Should you wish to join the Oxado team in Paris or Dublin, please use this contact form.